Friday, 30 August 2013

Conventions of a Music Video




EXAMPLES OF CONVENTIONS

1 - artist appearing in the video



2 - song is soundtrack throughout entire video




3 - artist lip syncing




4 - artist is performing (singing/dancing) throughout video




5 - video containing 3 or more different locations




6 - costumes change when location changes within the video


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 7 - sections of video filmed in a studio, generally performance parts




8 - narrative intercut with performance shots





9 - variety of camera movements/ shot types





10 - close ups for lip sync, extreme close ups for cutaways, and mid/long shots for performance




11 - use of angles to represent dominance, weakness or emotions




12 - variety of shot types/angles in each location to maintain dynamic editing





13 - cut to the beat montage editing




14 - slow motion use within the video




15 - video will be based on a concept

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